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About the Brand

Inspired by nature, Biolage are committed to offering professional products that are good for your hair, your salon – and our planet.

The brand’s mission is to elevate the industry through powerful innovations, using high-performing, clean and sustainable formulas as well as packaging.

Biolage aim to create memorable hair-care experiences, striving to truly transform your hair and help it achieve its healthiest state. That’s why they choose their ingredients carefully, including powerful botanicals and luxurious plant-based oils.

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Biolage Highlights

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Biolage launched in 1990, when founder Arnie Miller saw that nature could be harnessed to protect and nourish hair. Today, Biolage is recognised worldwide as a leading player in the professional natural hair-care industry. That reputation only continues to grow, with the brand continuously improving, taking inspiration from skincare innovations and harnessing the power of botanicals.

Conscious Ingredient Choices

Biolage choose their natural ingredients in a conscious manner, ensuring their performance rivals that of synthetic alternatives on the market. The brand is committed to carefully evaluate every formula, ensuring all ingredients meet the most recent environmental standards. Traceability as well as transparency are key when it comes to Biolage’s ingredients – understanding why and how they’re picked is a priority for the brand.

‘Together We Can Make Beauty Sustainable’

Biolage’s primary manufacturing facility is constantly making efforts to minimise its impact on the planet. In fact, since 2005, it has managed to reduce its waste & and water consumption per unit by approximately 61% and 53%, respectively.

When it comes to packaging, the much-loved hair-care brand uses a process called lightweighting which allows for minimising the plastic needed for their bottles. Currently, up to 40% of the plastic Biolage use is post-consumer recycled (PCR) – and they’re always striving to improve.

The R.A.W Range

One of the brand’s most iconic launches was the Biolage R.A.W - a Real, Authentic, Wholesome natural hair-care range in 2016, with the perfect balance between nature, hair health and performance. Ensuring you maintain a feel-good conscience, while looking good too, the Biolage R.A.W. range boasts 70-100% natural-origin ingredients.

With natural origin being defined as unaltered from its natural state, or retaining greater than 50% of its molecular structure from the original plant or mineral source, you can rest assured your Biolage R.A.W. favourite truly embraces nature and your wholesome and healthy life philosophy. The R.A.W. range is also free from sulphates, silicones, parabens and artificial colourants.

The range is comprised of three core collections, Nourish, Recover and Uplift, with each catering to a different haircare need and including a bespoke Biolage R.A.W. shampoo, conditioner and mask.

Shop the Brand

Naturally healthy hair has never looked, smelt or felt better, all thanks to Biolage.

Discover the brand's sublime ranges, including Advanced Oil Renew, Scalpsync, Smoothproof. Whatever your hair type, there’s a Biolage formula for you.