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bareMinerals - About the Brand

Beauty products that care for your skin, community and the planet? Yes please!

Since 1995 bareMinerals has embarked upon a mission to create the highest quality beauty products that are both kind to your skin and the world around you. Using the finest natural ingredients, bareMinerals products are the purest as can be. So if you forget to take off your makeup one evening, it’s really no big drama.

Acting as a catalyst for the clean beauty revolution of the 1990s, bareMinerals launched in 1995 with their best-selling mineral foundation. Their core purpose was to create clean, cruelty free beauty products that were accessible to the masses, without compromising performance. Their ethos remains the same today.

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Beauty Products With Purpose

Since launching back in 1995, bareMinerals has continuously developed their products for optimal performance, without the need of harsh chemicals and additives. Instead, they embrace ingredients such as botanical extracts and natural minerals that are inherently good for the skin.

Fast forward to today, and almost all of their products are also vegan and don’t contain any nasty ingredients that are harmful to the planet such as microbeads and parabens. Highlighting their commitment to protecting the environment whilst providing best in class beauty products for everyone.

The Range

The bareMinerals range of high quality skincare and beauty products are driven by mineral-rich formulas that are naturally kind to skin. Powered by plant based ingredients and driven by science, it’s no wonder that their products are amongst some of the best sellers in the market.

Whether you’re looking for a new cleanser, moisturiser, serum or SPF cream to prevent skin damage, bareMinerals has the perfect product for you and your skin type.

Our best selling Skinlongevity Long Life Herb Serum is infused with superfood ingredients such as chomeiso, which is known for its high quantities of calcium, magnesium and an abundance of antioxidants. Whilst the Ageless Retinol range boasts a plant-based alternative to retinol which is full of peptides, proven to reduce wrinkle and smooth skin without irritation.

bareMinerals also offers a wide range of natural, high-performing beauty products. Whether you prefer a tinted moisturiser, simple concealer, pressed powder or full coverage foundation, there’s something for you.

The award-winning Original Foundation is perfect for creating a no-makeup look. Derived from purse, crushed minerals, this unique foundation appears to be a powder but feels like silk when applied to the face. If you’re looking for a natural looking foundation that promotes luminosity and long-lasting coverage, this is the one for you.

For added definition to your look, the bareMinerals Strength & Length Serum-Infused Mascara and MINERALIST Eyeshadow Palette are guaranteed to add an extra layer of sparkle, without feeling too heavy or over the top.