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Pureology on Being Vegan and Environmentally Friendly

20

Apr

Daisy Churchward

The No.1 professional colour care brand, Pureology, is super-proud to be Vegan & Environmentally friendly.

Pureology was born in 2001 in California with a simple but powerful idea: “to create the very best products for colour treated hair.” Pioneering the “no nasties” movement in haircare, their formulas are 100% vegan and sulphate free. They always have purity and good health in mind, and so it quickly became a beauty editors best kept secret! Pureology created aromatherapy fragrances in their haircare products that meant customers had an indulgent experience and kept their hair colour protected too.

The Commitment to Sustainability

Pureology are committed to sustainability and reducing their carbon footprint. They carefully select the ingredients that go into their formulas whilst always choosing raw and recycled materials to create the packaging. This means their products are always 100% recyclable after use!

With Nature in Mind – 100% Vegan

It was essential to create sulphate free formulas with purity and good health at the forefront. By using 100% vegan formulas, Pureology take the best nature has to offer and turns it into a journey to colourful hair. Furthermore Pureology use sustainably-sourced natural plant extracts and avoid any animal products or by-products. You can be sure that Pureology packaging can be recycled and is made with 50% post-consumer recycled materials!

Are You Using Too Much?

The formulas of Pureology products are so concentrated there’s at least 70 shampoos in just one bottle! Be sure to only use a ten pence piece sized of the products to make it last how it should. By using such a concentrated formula, Pureology use less water in their manufacturing process.


Don’t Forget the Money Back Guarantee!

Pureology are so confident your colour will be protected and prolonged that they offer a Money Back Guarantee! If within 4 weeks of the date of purchase you have been exclusively using a Pureology product and you are not satisfied with the performance or the colour retaining results, you will be entitled to a full refund – find out more information here.

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